Playfully paradoxical, Softply is a seating collection that pushes the boundaries of materiality. Typically a rigid material, plywood is press-moulded into a unique 3-directional curve to create a distinctive backrest that cascades elegantly over a stainless-steel frame and doubles as a sweeping armrest. This curved back is informed by geometry to create an ergonomically supportive chair that promotes a relaxed comfort. Softply’s 360-degree design considers every viewpoint, particularly the back from which chairs and stools are most commonly viewed. The Softply collection comprises a stackable chair and both bar and counter height stools in a selection of finishes.
550W x 520D x 725H mm
450mm seat height
Chairs stack 6 high
Timber veneer in oak, walnut or black stained oak
Frame in black powdercoat
Custom timber stain available on request
A firm believer that every environment is defined by the objects within it, Adam Goodrum designs with the philosophy that an object must therefore justify its existence – through its story and detailing. For this reason, his designs celebrate process and craftsmanship, and accentuate components and joinery to create functional pieces with spirit and personality. In recent years, Goodrum’s work has been awarded a host of design accolades including the NGV Rigg Prize, Vogue x Alessi Design Prize, Indesign Luminary Award and the Idea Awards Editor’s Medal. He has also been commissioned to design pieces for several global luxury brands including Veuve Clicquot, Alessi and Cappellini.